The Ikea payoff
Customers are deeply attached to their own creations. Clever companies sell things that consumers can shape themselves…
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Why the new £10 pound note?
A new £10 note is entering circulation. Kirsten Levermore asks, ‘what’s the point?’ “It is a truth…
Best cities for starting a business
If you’re hoping to start a business you should move to Vancouver, finds study by PeoplePerHour Freelance…
Meet the mensch
The new customer is emotionally intelligent, connected and urban. She will soon be omnipotent The new customer wants…
Focus on flow
Coach of coaches Myles Downey examines the mental state of true champions It takes a lot to…
Leadersmithing: it’s about learning how to learn the craft well
Are leaders born or made? Made, actually, and the scars show. Often the scars are hard won…
Gorillas in the mist
Standout ‘gorilla’ ad campaigns are an endangered species. Here’s what clients must do to increase their numbers,…
Good leaders are athletes at heart
Four qualities that make for good athletes and good leaders, alike. The qualities that make for the…
The decision maker is your customer
Know how to handle – and lead – your internal client Every decision in your company is made…
A manifesto for everyday innovation
Create a climate where ideas-making is once a day rather than once in a lifetime, says Tom…