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demand testing

Build your innovation muscle

Build your innovation muscle

A challenging economy can be … Read more

Categories Focus, Innovation Tags demand testing, ideas

Sample of one

by Giles Lury

Giles Lury 2023

Personal experience can be a … Read more

Categories Marketing Tags demand testing, insight

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“Rather than fading away, globalization is morphing – from connectedness via atoms to that via bits.”
Anil Gupta & Haiyan Wang – Dialogue Q2, 2025

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