consumer experience

The future is phygital

by Clara Koetz

Retail brands need to offer … Read more

Categories Marketing Tags consumer experience, digital marketing

What lies beneath

by Jon Picoult

Great marketing is soon ruined … Read more

Categories Blogs, Marketing Tags consumer experience, customer experience, telecommunications

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“You cannot blame bad outcomes on AI models. You need governance, explainability and human oversight”
IBM's Deema Alathel, in the Dialogue Interview

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