Telecoms – the perfect storm

MTN Group is taking on the challenge of turbulent and uncertain environments, write Paul Norman and Sharmla Chetty [button type=”large” color=”black” rounded=”1″ link=”https://issuu.com/revistabibliodiversidad/docs/q4_2018_fullbook/52″ ]READ THE FULL GRAPHIC VERSION[/button] Arguably, the telecoms industry is seeing more change than any other. There are four major forces for change: technology, regulation, increased competition and heightened customer expectations. On … Read more

Hotline to ambidexterity

The world is changing. Deutsche Telekom got ahead of the curve, write Liz Mellon and Marieluise Maiwald [button type=”large” color=”black” rounded=”1″ link=”https://issuu.com/revistabibliodiversidad/docs/digital_book_for_issuu/54″ ]READ THE GRAPHIC VERSION[/button] Do you recall the YouTube video – a company advertisement – launched nine years ago, of a plane being built in the air, while in flight and full of … Read more

What lies beneath

Great marketing is soon ruined by poor customer experience, writes Jon Picoult [button type=”large” color=”black” rounded=”1″ link=”https://issuu.com/revistabibliodiversidad/docs/dialogue_q4_2017_full_book/64″ ]READ THE FULL GRAPHIC VERSION[/button] What would it take to convince people that your business delivers a great customer experience? For tech giant Microsoft, the answer was more than $1 billion. That’s how much the company reportedly spent … Read more