What lies beneath

Great marketing is soon ruined by poor customer experience, writes Jon Picoult [button type=”large” color=”black” rounded=”1″ link=”https://issuu.com/revistabibliodiversidad/docs/dialogue_q4_2017_full_book/64″ ]READ THE FULL GRAPHIC VERSION[/button] What would it take to convince people that your business delivers a great customer experience? For tech giant Microsoft, the answer was more than $1 billion. That’s how much the company reportedly spent … Read more