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Giles Lury

A new generation of brands

by Giles Lury

Data-driven and digitally native brands … Read more

Categories Blogs, Marketing

Changes in consumer behaviour have unexpected effects on marketers

by Giles Lury

READ THE FULL GRAPHIC VERSION … Read more

Categories Blogs, Marketing

Five trends that will reshape medical marketing

by Giles Lury

READ THE FULL GRAPHIC VERSION … Read more

Categories Focus, Marketing

It’s great to do good, but brands need to make profits too

by Giles Lury

READ THE FULL GRAPHIC VERSION … Read more

Categories Blogs, Marketing

Go beyond celebrating the women in marketing

by Giles Lury

READ THE FULL GRAPHIC VERSION … Read more

Categories Marketing

Your brand: an agent of change

by Giles Lury

READ THE FULL GRAPHIC VERSION … Read more

Categories Blogs, Marketing Tags branding, corporate social impact, society

Inspiring innovation

by Giles Lury

Successful brand inspiration and innovation … Read more

Categories Blogs, Marketing

Innovation in marketing is moving at a blistering pace

by Giles Lury

Giles Lury examines the Ideas … Read more

Categories Blogs, Marketing Tags brainstorming, column, innovation

What’s in a love letter?

by Giles Lury

Simplicity is often wrong, writes … Read more

Categories Blogs, Marketing Tags complexity, marketing, simplicity, Valentine's

What Mandela can teach every marketer

by Giles Lury

The great South African has … Read more

Categories Blogs, Marketing Tags marketing, South Africa
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“The consumer has never been more empowered, more fragmented, or more technologically augmented”

Rita Gunther McGrath, ’The human and the algorithm’

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